With such a diverse & clever line-up (everyone from Fleet Foxes to The Killers by way of Leonard Cohen & The Tings-Tings), it's easy to forget that Coachella is an arts festival too. There are Siamese temples & fire breathing serpents, mobile pianos & pimped out golf carts.
For the first few hours it's difficult to stop swivelling your head, owl style as bikini clad trapeze artists or maybe a group of mermaids catches your eye. By day's end these will all appear completely normal.